How to win a Compasso D'Oro award - AndNews - Andreu World
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How to win a Compasso D'Oro award

Andreu World is one of the few foreign furniture brands to receive this esteemed design award presented by the ADI Italian Industrial Design Society.  

Sail_Compasso dOro_AW

Since its conception in 1954, the Compasso d’Oro awards are one of the most prestigious international design prizes and the highest honor given in Italy for product design.  These awards are the hallmark of “Made in Italy” and the Italian design brand, therefore are only presented to brands, designers and products of Italy. However Andreu World has recently obtained this honor thanks to the Sail chair.  This chair was created by Italian designer Piergiorgio Cazzaniga, who received one of the honorable mentions for the best product design.  Due to its great prestige, especially internationally, the Compasso d’Oro collection constitutes the most significant testimony of contemporary Italian design.    

The Compasso d’Ora jury recognized the functionality, quality and innovation of the Sail chair design.  Like a candle, this design adapts its forms to offer maximum lightness and comfort and is available in a range of attractive and modern colors.  Sail is modeled to have the correct form to receive the body in a comfortable manner.  In this piece, technology reaches its maximum expression to obtain a very light yet strong chair with the simple requirement of its beauty.  The Sail Collection was designed following environmental criteria and is constructed from 100% recyclable materials. In addition to this award, the Sail Collection has also won other awards such as the 2012 Red Dot Award and Best of NeoCon (USA).     

The idea of these awards was born from the hands of the Italian architect and designer Gio Ponti and was sponsored by the department store Rinascente in Milan as was means to promote industrial design in Italy after World War II.  To represent this new awareness of Italian design Albe Steiner, graphic designer and consultant for Rinascente, chose the compass, created by Adalbert Goeringer in 1893 to measure the gold ratio, to be the symbol of this award.  To select the recipients, the Permanent Observatory of Design, a committee of journalists, critics and specialists established in 1998, submits a list of candidates to the international jury for their final selection.  The Compasso d’Oro awards are presented every three years and since 1954 nearly 2,000 products have been recognized with this prize.  The ceremony was held last May 28th in a space of the former Milan Ansaldo.