We work with Giulio Ridolfo, one of the best specialists in the world, to create a trend palette with colors inspired by the Mediterranean.
Mooding board of Blue Tones, included at Stories 04: Mediterraneanism in Color
Blue is for me a color relative to transparency and I cannot consider as a solid color. That transparency is its best asset. It is ethereal. The ﬁrst memory we have of it in our culture is always the color of the sky.
Also, for some reason, many of the decorative objects that surround us, ceramic or glass, for example, they have blue motifs, which makes it a very everyday color. It is also perhaps the color most affected by the differences between night and day.
It passes from the light blue tones of the morning to other tones that at night become dark and can become dramatic and mysterious. Why in the Mediterranean do we not use the celestial one much but we prefer a deeper shade of blue?
Blue is a favorite color of many artists to the point that some of them came to put their own surname to one of the most intense tones. Matisse unmasked it, Miró elevated it to a spiritual level and Picasso liked to wear it on the horizontal stripes of his t-shirts, which were of sailor origin and never go out of style.
Brandy, designed by Lievore Altherr Molina
The Brandy lounge chair was also born with the vocation of being timeless. Its design, created by Lievore Altherr Molina, arises from a simple idea, the interaction between two basic geometries, a circle and a square, to deﬁne an enveloping seat. Making its curves smooth and proportionate is also an art. It is appreciated in the drawing and is reﬂected in the execution, which is made with the best technique.
By starting to work with Andreu World on a series of colors that represented the essence of the Mediterranean, I realized that our culture, our way of living, is closely linked to handmade things, be it the activity of painting a house or cooking, because we are very attached to the colors of what we eat, to the preparation of things or the act of doing them.